These trees speak deep into our souls — their longevity, their resilience, their connection, their persistence. This environment has shaped the very people affected by these fires. These characteristics is at the very core of what makes Santa Cruz County strong. These trees, this community is what inspired our interpretation of Santa Cruz Strong. While we grieve what has been lost, hope is next.

Each purchase from our Santa Cruz Strong Collection will benefit our community in a number of ways including providing funds to families who need it and give visual reminders of who we are, where we're from, and why we will thrive.

From all of us at 7Roots Creative, Stay Strong Santa Cruz.